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The Modernist Cuisine: Future or Science Fiction?

I am somewhat ambivalent when it comes to molecular gastronomy. As much as I drool over blog posts published by the chosen few who had the chance to enjoy one of Ferran Adrià’s spectacular meals, when I really challenge myself to figure out if I would genuinely enjoy that kind of experience, well, I’m not so sure. Don’t get me wrong; I would book a flight and go to El Bulli if I could make it before Adrià closes the kitchen for good, but mostly it would be because of the exclusive character of the experience, for the unique chance to experience it myself, and because, deep down, I am a bit of a chef groupie. There, I said it.

But do I feel true attraction for molecular gastronomy? Not really. In truth, I don’t know that much about molecular gastronomy (which I will abbreviate to MG from now on), but I know that I like true, simple flavors. My favorite cuisine is Italian, for the love of fresh and authentic ingredients made into modest but luscious and oh-so-satisfying dishes. But I’m also very curious, and a true gourmande at heart, so I love to witness (and taste) the evolution of the culinary world. Some MG techniques have become quite common in the restaurant world, such as foams, spheres (or caviar) and even the use of liquid nitrogen. But will they ever make it to the home kitchen?

A peek inside The Modernist Cuisine kitchen lab. This is just a small portion of it.

That may be the bet that the authors of the new MG “encyclopedia”, The Modernist Cuisine: The Art and Science of Cooking, are putting their money on. I’m calling it an encyclopedia just for the sheer size of the work: 6 volumes, 2,400 pages, 3,500 photos and illustrations, 43 lbs total weight! It took 4 years, 36 writers and editors and certainly a stellar budget to get to this. Who could afford (and have the courage) to undertake such an ambitious project?

Mr. Nathan Myhrvold, the first Microsoft CTO, that’s who. Mr. Myhrvold has had a lifelong love affair with food: he’s had a culinary training, he worked in restaurants, he acted as Chief Gastronomic Officer for Zagat Survey and even won the World Championship of Barbecue in 1991. He’s not new to the game, and his passion (and monetary means) allowed him to recruit chefs Chris Young and Maxime Bilet (formerly from The Fat Duck) to build their very own laboratory kitchen and conduct experiments that would lead to The Modernist Cuisine.

Chef Maxime Bilet and Author Nathan Myhrvold.

Attached to the International Food Blogging Conference in Seattle were a handful of optional activities offered on a first come, first served basis. As soon as The Modernist Cuisine lab visit invitation was posted, I emailed the organizer with little hope of making it since very few visitors would be allowed in. Just a week before, they had released a 20-page PDF excerpt that had the blogging world buzzing over the astonishing photography and extravagant setup built for the book.

Nevertheless, I got in and was very excited to have an exclusive insight into what will certainly become a very influential work in the MG world. Not knowing what to expect, I drove to an industrial area of Bellevue and walked around a nondescript beige building to be welcomed into a real science lab. The Modernist Kitchen is located on Mr. Myhrvold’s Intellectual Ventures premises, a firm dedicated to creating and investing in inventions. Waiting to get in, and sipping a glass of white wine, I could see medical equipment, high-precision microscopes, detailed human organ diagrams. Nothing to make me hungry, except for the printed menu detailing the food they would serve us: 5 snacks and 5 small bites.

Watermelon chips (yes, watermelon can be fried, who knew!) and foie gras cherries (not really cherries, they're made of foie gras).

Lentil Salad with Foie Gras, Bing Cherries, Chamomile (the bing cherries are diced and incorporated into the salad).

Turns out there were about 25 of us waiting to be allowed inside. We followed a PR person to the kitchen, which looked like a cross between a warehouse and a science lab – nothing like a commercial kitchen at all. We were introduced to Mr. Myrhvold and his crew, and the food started to be passed around.

After the short presentation, we were allowed to walk around freely, to peek into the pantry, to talk to the chefs and the crew, to take pictures and to observe each bite being made with the high-tech equipment (most of which I had never seen before, such as centrifuge machines, ultrasonic cookers, super blenders and sous-vide ovens). Mr. Myrhvold and Chef Chris Young (Chef Maxime Bilet was busy managing the kitchen staff) were surprisingly approachable and were excited to unveil their experiments to the world. It was the first “press” event since the start of the project, and they had visibly practiced their answers to the tougher questions that they knew they were going to be asked:

Q: $625 (list price) for a cookbook – isn’t this a bit steep?
A: You’ll get it for less if you pre-order it on Amazon! (It’s still $500…) Of course, it’s not cheap, but for the research, photography and culinary advance, this book promises to deliver.

Q: Couldn’t you sell each volume separately?
A: No, we felt it was meant to be sold as a complete work. Moreover, we are constantly referring to other volumes to make the content more concise. It would have been impossible to repeat all referenced material to make each volume independent on its own.

Q: Did you approach publishers before deciding to self-publish?
A: Yes, and they weren’t interested. But by the time we got the negative answers from the publishers, we had already build the lab, hired freelancers, bought a lot of the equipment – a lot of money was already spent, so self-publishing was a logical answer.

Q: How many do you have to sell to be profitable?
A: We hope to sell at least 5,000 copies.

Q: Who is your target audience?
A: Any cook, professional or amateur, who is curious about the future of cooking. (And who has the means to spend $500 on a 6-volume book, if I might add.)

Q: Can this be used as educational material for cooking school students?
A: Not out-of-the-box. It’s a very informative work, but a curriculum would have to be built around it.

Q: Do you have plans to release The Modernist Cuisine as a digital book?
A: Not at this time. We truly believe that this is a work that is meant to be published on paper (click to see how the book will be printed). If the sales of the book go as expected, we will consider a digital version, but not in the near future.

When visitors were busy tasting the dishes, I had the chance to go to Myhrvold and Young and ask them all of my questions (see above) directly. I also tried to grill them about the great Ferran Adrià – does he know about what you’re doing? What does he think about it? Were you confronted by MG experts as to why you (with all due respect) are better positioned to write the biggest molecular gastronomy work ever printed; something that could have been expected from Mr. Adrià?

Even these questions didn’t unsettle Myhrvold or Young, and they gave me equivalent answers. The great MG chefs right now (be it David Chang, Wylie Dufresne or Ferran Adrià) are in their restaurant kitchens and simply can’t afford the time or the money to produce this kind of written work (chefs Young and Bilet have been working full time on the book, not in a restaurant kitchen, for the past three years). Myhrvold and his staff have consulted with all these chefs, and many of their recipes will be adapted in The Modernist Cuisine. They have all provided quotes praising the book, and Myhrvold even told me he exchanges “daily emails” with Adrià and that he had been very generous with his time by providing advice and reviewing chapters of the book.

So! It seems that all is well in the MG world: no competition; all working towards the same goal of culinary innovation. The book’s elevator pitch even boldly claims to aim at reinventing cooking.

Horse Mackerel Sashimi, Ginger, Plum.

The Modernist Cuisine kitchen staff preparing plates of Wagyu Beef Cheek Pastrami, Black Bread, Beef Marrow Mousseline.

Wagyu Beef Cheek Pastrami, Black Bread, Beef Marrow Mousseline.

During the visit, I could see some ruffled feathers, especially amongst my female peers. Molecular gastronomy is (right now) mostly men’s territory. Women tend to approach cooking with emotion, feelings; they cook with their hearts. Visiting a kitchen turned into a surgical environment, hearing dishes described as experiments, seeing a pantry filled with jars labeled with chemical names nobody’s ever heard of before – all of this can ruin your appetite if you are attached to the emotional side of food.

What do I think about this undertaking? I think that most things in this world advance with research and development. If someone is passionate enough to dedicate so many resources to culinary advancement, I say, go for it. Everybody’s going to win. It doesn’t mean that I’m going to have a centrifuge-this or an ultrasonic-that in my kitchen any time soon, but these innovations may boil down to simpler tools and techniques that will make cooking easier and food taste better. I would love to get my hands on The Modernist Cuisine; to learn from it and be inspired by this important work and its incredible photography. To be a witness of this true research thesis and hopefully get a glimpse of the future.

The dish that may itself make it worth buying the book (my favorite): Pressure-Cooked Grits, Strawberry Marinara, Corn Husk Consommé.

For the sweet tooth: Frozen Pistachio "Cream" with Cherries, Tomatoes, Lemongrass, Rum Cannelé; Olive Oil Gummy Worms.

The Authors: Chris Young, Nathan Myhrvold, Maxime Bilet.

IFBC 2010 - The Food: A Pictorial

In the end, it’s all about the food, isn’t it?

I feel for the IFBC organizers who had to take up the challenge to make 250 food enthusiasts belly-happy for 3 days. For me, they really did it. At every meal, we were lucky enough to benefit from the talent of creative chefs and we never served the same thing twice. Here’s how it went down:

Friday night: Opening of the conference at Hotel Monaco. Cocktail party hosted by the main sponsors with wine tastings, cocktails, and small bites.

Saturday:

  • Breakfast: Fresh breads and French pâtisseries; one-bite muffins and cakes; variety of berries.
  • Lunch: Small plates menu prepared by 5 different chefs with wine pairings.
  • Cocktail-hour: Tapas with Sherry pairings.
  • Dinner: Tasting menu crafted by 6 different chefs; desserts; wines.

Sunday:

  • Breakfast: An incredible array of (enormous) doughnuts, muffins, berries.
  • Lunch: Food truck gathering; beer.

Are you hungry yet? If not, wait ’till you see the pictures. Unfortunately, my pictures are not the best as I tried to travel light and only brought my point-and-shoot camera, but I think it’s still worth showing.

By the way, I will be writing about the food that I enjoyed best, just like I would talk about a fantastic new restaurant I just discovered. In no way do I feel obligated to mention anybody because they were sponsors; I just think that people who do wonderful things should be talked about.

Continue reading IFBC 2010 – The Food: A Pictorial »

On Food and Friendships: The International Food Blogging Conference 2010

So, months ago, I planned a visit to my brother’s in Seattle. I’ve been coming here almost every year since he moved to the Pacific Northwest ten years ago. Days after I booked my tickets, I learned the International Food Blogging Conference (IFBC) would be held right in Seattle, right when I planned to be there! A newcomer to the food blog community, this was perfect to get inspired, boost my confidence, and allow me to meet new people.

Fast-forward to August: as the start of the conference grew closer, I began feeling a bit stressed. I’m naturally reserved and timid when it comes to meeting new people, especially when I’m by myself. Would I be stuck on my own all weekend? Would I be able to get to know new people and form friendships? My only comfort resided in my deep belief that food always brings people together, no matter what.

Boy, was I right! Even before the conference started, I got to know other attendees through Twitter. On Thursday, I had registered for an optional activity (the Modernist Cuisine visit) and had been very kindly invited to a party thrown by a fellow Seattle blogger. The night allowed me to “break the ice” and I had a taste of how open and friendly this food community is.

On Friday, the first night of the conference, everybody was looking for one another, the majority of people having never met face-to-face. It was very easy to blend in and feel relaxed and confident. I was excited!

I’ve been to more than a dozen conferences, tradeshows, and exhibitions in the past, all in the design business, and never before have I met such a bunch of people so eager to get to know each other, mingle, exchange business cards, and chat as old friends. By now, I’ve met dozens of interesting and very unique individuals. I’ve not been alone in a corner; far from it.

Continue reading On Food and Friendships: The International Food Blogging Conference 2010 »

West Coast Crab and Fresh Corn Risotto (A How-To, Step-by-Step Recipe)

I’ve been in Seattle for a week now and I can’t believe my luck weather-wise: sunny and hot every day—not the usual in the Emerald State capital. I’m visiting my brother who’s been living here for 10 years, as well as his family: wife, daughter and son. Since he moved here, I’ve been visiting him almost every year so driving down the streets and highways around the city feel somewhat like home.

Yet a clear sign that I’m not (yet) blasé is that I gasp every time I see the massive and impressive Mt. Rainier towering over the region. At a height of 4,392 meters, this guardian can be seen from the city only on bright and clear days, which from what I hear is only a couple dozen days per year. The best places to view it are from the Space Needle, from the airport or, ironically, from Highway 520 (which can be dangerous if you’re peeking at it while driving, like I’ve been doing all week).

As parents living far away from relatives, my brother and his wife don’t take too much time off on their own. I’ve enjoyed my brother’s master skills on the barbecue but on Tuesday, it was my sister-in-law’s birthday and I decided to give her a break. Cooking in someone else’s kitchen is always a challenge, but she loves to cook and is very well equipped (Sharp knives! Heavy-bottom pans! Gas stove! Sea salt!). Really, the only challenge was to decide what I would cook.

One of my fail-proof and go-to recipes is risotto and I love to mix things up every time I cook it by changing the flavorings. Being on the West Coast, I couldn’t help but being seduced by Alaskan King Crab and I decided I would marry it to longtime friend fresh corn (which also happens to be in season).

Continue reading West Coast Crab and Fresh Corn Risotto (A How-To, Step-by-Step Recipe) »

Zucchini and Avocado Cold (or Warm) Soup

Last week, I started a cooking marathon. I was preparing our kitchen to be left alone for 10 days as I was leaving for Seattle, to visit my brother and to attend the International Food Blogging Conference (IFBC). Because I’m getting weekly summer fruit and vegetable baskets, I often “force” myself to cook something with what’s left in the fridge, even when I feel like eating out, just to make sure the bounty won’t spoil. It’s a good thing in a way because I feel we’ve been eating healthier (way more vegetables than usual) and because it allows me to spend more time in the kitchen and be more creative.

One thing I’ve been having a lot of in my baskets is zucchini, in all shapes and sizes. I’ve been cooking it many ways: stuffed and sauteed, in an omelette or in a tart. This week I figured their texture would be great to make a creamy, cream-less and very fresh tasting soup. Because E isn’t too fond of cold soups, I wanted to come up with a recipe that could be enjoyed either cold or warm.

Continue reading Zucchini and Avocado Cold (or Warm) Soup »